At VMAN Southeast Asia, Vic Lee Wants to Elevate Vietnam

Elevating Vietnamese creativity

Vic Lee steps in as the creative consultant of VMAN Southeast Asia in Vietnam.

Vic’s career spans art and creative direction, having done freelance work in Los Angeles while also leading art direction for a leading lifestyle magazine. As current Creative Director of Artclass Vietnam, a Ho Chi Minh-based creative house founded in 2020, his approach and passion for fashion have helped shape the country’s contemporary visual landscape through delivering cutting-edge creative work.

“It feels like a dream come true. I have been reading VMAN for so long—since I was still a student in the US, actually,” Vic shares. “Knowing that VMAN Southeast Asia is now launching, I am even more excited for our fashion scene in the region. I cannot wait for what lies ahead!”

As creative consultant for Vietnam, Vic is looking forward to creating beautiful yet artsy and contemporary visual stories representing Vietnam. “I also want to show friends from all over the world how emerging Vietnam is. Hopefully, [our work in VMAN Southeast Asia] can help shape men’s fashion and lifestyle within the region.”