Gucci, Tuxedos, and the Men Who Wear Them Like a Secret Weapon
From red carpets to concert stages, these men are embodying the power of Gucci, one impeccably tailored suit at a time

It starts with a tuxedo. A well-cut, meticulously tailored tuxedo, worn by a man who understands—consciously or not—the quiet power of looking good.
And for the past few weeks, in a series of dimly lit theaters and grand old halls, Gucci has been the uniform of choice for men who matter.
David Jonsson

David, for example, who is still getting used to the whole red-carpet thing, still learning how to hold his shoulders back and let the camera love him. He was named BAFTA’s Rising Star, and it makes sense—he’s got the kind of presence that suggests he was always meant to be here, even if he isn’t entirely convinced of it himself.
On February 16, at London’s Southbank Centre, he wore Gucci: a black wool single-breasted tuxedo, satin peak lapel, and an embroidered vest that catches the light in an almost conspiratorial way.
It’s subtle but decadent, a whisper rather than a shout. And the black leather lace-ups? A quiet exclamation point.
Dev Patel

Dev, on the other hand, has done this before. He is a man who knows the art of dressing well but never looking like he tried too hard.
That’s why the Gucci blue wool tuxedo works so well on him—because it’s serious, but not somber, because the velvet lapel insert details are an inside joke that only the fabric understands. He wears it with a white shirt, a velvet bowtie, and shoes so sharp they could cut glass.
He moves through the night with an ease that comes from knowing that, regardless of what happens inside that awards hall, he is already winning.
Aliocha Schneider

Elsewhere, Aliocha stands under the stage lights in Paris, dressed in Gucci’s signature black wool double-breasted suit.
He sings, or maybe he speaks, but either way, people are listening. He wears the white shirt open just enough to suggest he isn’t here for the formality of it all, just the moment, the music, and the applause.
Pietro Castellitto

In Rome, Pietro is less tuxedo, more effortless rebellion. For the Diva Futura photocall, he steps out in Gucci Men’s Spring Summer 2025 brown wool twill.
The jacket carries just enough ease to suggest nonchalance, while the trousers keep things sharp, a reminder that style is always in the details. And then there are the Gucci Horsebit loafers—black leather, of course—a quiet nod to the fact that while he may not take himself too seriously, his fashion choices are anything but accidental.
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Sam Nivola

And then there’s Sam, stepping into his own kind of spotlight. The rising star, now part of The White Lotus universe, opts for a different kind of statement—a Men’s Spring/Summer 2025 biscuit brown suit, paired effortlessly with a purple fine silk knit polo. It’s fresh, unexpected, yet completely at ease with itself—just like him.
They all wear Gucci in different ways, at different moments, with different stories unfolding around them. But the thing about Gucci is that it never tries too hard. It doesn’t have to.
The right man in the right suit at the right time? That’s all it takes.
Courtesy Gucci
Special thanks Andee Que