IQOS Turns Up the Volume With the New ILUMA i REMIX Limited Edition
The latest IQOS drop proves technology can look as good as it performs, with a music-inspired design that stands out
By Dayne Aduna
- IQOS has launched the ILUMA i REMIX Limited Edition in the Philippines, introducing a music-inspired design with iridescent finishes and fluid color transitions.
- Built on PMI’s most advanced heat-not-burn technology, the IQOS ILUMA i combines science-backed innovation with a more intuitive experience for legal-age nicotine users.
A new remix for the ILUMA i
Technology companies have long borrowed from fashionFashionThe art and industry of designing, producing, and styling clothing, footwear, accessories, and beauty trends. It reflects cultural influences, personal expression, and evolving styles across seasons and markets.Go to Fashion Glossary. Fashion has borrowed from music. The latest release from IQOS sits comfortably where all three intersect.
The brand has unveiled the IQOS ILUMA i REMIX Limited Edition Device in the Philippines, introducing a music-inspired edition of its flagship smoke-free device that leans into bold design as much as technological innovation. Wrapped in an iridescent finish with fluid color transitions, the limited release is aimed at legal-age nicotine users who see personal style as something constantly in motion.
It arrives as IQOS continues to expand its global smoke-free ecosystem. Today, the tobacco heating system has more than 35 million users worldwide, with the majority having switched away from cigarettes. That momentum mirrors Philip Morris International’s long-term investment in product innovation and alternatives for adult smokers who would otherwise continue smoking.
More than simply introducing another colorway, the ILUMA i REMIX Limited Edition taps into a cultural conversation. Music has become one of the defining influences on contemporary style, shaping everything from fashionFashionThe art and industry of designing, producing, and styling clothing, footwear, accessories, and beauty trends. It reflects cultural influences, personal expression, and evolving styles across seasons and markets.Go to Fashion Glossary collections to streetwear and technology. IQOS channels that same energy into a device whose shifting iridescent finish is designed to evoke movement and rhythm.
“At IQOS, curiosity is our driving force and part of our DNA. It pushes us to constantly innovate and elevate the consumer experience to keep advancing our vision of a smoke-free future.”
Designed around individuality
The limited edition builds on the IQOS ILUMA i, PMI’s most advanced heat-not-burn device to date. Developed through years of scientific research and user-focused innovation, the platform delivers a more intuitive experience while reinforcing the company’s push toward a smoke-free future.
Visually, the REMIX edition takes a more expressive direction. Its iridescent surface catches the light differently from every angle, while colors blend and shift in a way that recalls festival lights and the spontaneity of live music.
This extends beyond the hardware itself. According to IQOS, the REMIX concept celebrates adult users who create their own rhythm, drawing inspiration from different cultures and creative scenes. It’s a device designed around performance and personal expression.
A device that moves with you
The launch also underscores PMI’s broader commitment to encouraging adult smokers who would otherwise continue smoking to switch to better smoke-free alternatives. As the company continues to evolve its product portfolio, innovation remains rooted in science while becoming increasingly connected to design and culture.
For legal-age smokers and nicotine users interested in learning more about smoke-free alternatives to cigarettes, more information is available at iqos.com.
Government warning: This product is harmful and contains nicotine which is a highly addictive substance. This is for use only by adults and is not recommended for use by nonsmokers.
Frequently Asked Questions
The IQOS ILUMA i REMIX Limited Edition is a special edition of PMI’s flagship heat-not-burn device. It features a music-inspired design with iridescent finishes and fluid color transitions that celebrate individuality and creativity.
The IQOS ILUMA i is PMI’s most advanced heat-not-burn device, offering a more intuitive experience developed through years of scientific research and user-focused innovation.
The REMIX edition draws inspiration from the energy and diversity of music, using shifting colors and dynamic finishes to represent movement and self-expression.
IQOS has more than 35 million users worldwide. According to the company, most of these users have switched away from cigarettes.
No. IQOS is not risk-free and provides nicotine, which is addictive. IQOS is intended to offer a better smoke-free alternative for adult smokers who would otherwise continue smoking.

Dayne Aduna
Dayne Aduna is an Associate Editor at VMAN Southeast Asia, specializing in fashion, grooming, film, television, and contemporary pop culture. With a strong editorial focus on menswear, his work explores how style intersects with shifting cultural movements across Southeast Asia and beyond.
His expertise spans fashion journalism, celebrity profiling, grooming and skincare trends, fragrance, runway reporting, and cultural commentary, with a particular eye for emerging creatives and youth-driven style.
Dayne has written extensively on fashion houses, seasonal trends, designer collections, and the evolving image of the modern Southeast Asian man, bringing both editorial depth and cultural relevance to his coverage.
