Ralph Lauren FW26 Defines the Modern American Man
The show brought Polo and Purple Label into a single vision of American menswear, presenting tradition and modern life as parts of the same evolving wardrobe
A cinematic return to the runway
Ralph Lauren returned to the runway for Fall/Winter 2026 with a show that reaffirmed the breadth of his vision for American menswear.
Staged as a cinematic presentation, the collection brought Polo Ralph Lauren and Purple Label together into a single narrative, presenting a spectrum of identities that make up the modern Ralph Lauren man.
Camel coats, tartan trousers, weathered denim, bright puffers, pinstripes, and cashmere sweats appeared side by side, forming a wardrobe built on contrast but grounded in continuity.
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Reworking American heritage
Heritage workwear references were softened through unexpected fabric pairings, while classic American staples such as brushed wool knits and quilted outerwear were shown in rugged tones and fuller proportions.
The tailoring remained relaxed, maintaining the brand’s polished ease without tipping into formality. Accessories, including bags from the Heritage Collection and Alpine boots, reinforced the sense of clothes designed to be worn rather than admired at a distance.
Design as collaboration
This season also introduced new pieces from the Polo Ralph Lauren x TÓPA collaboration, developed through the brand’s Artist in Residence program with Oceti Sakowin designers Jocy and Trae Little Sky.
As the show transitioned into Purple Label, the mood shifted without breaking the narrative. The tailoring became more streamlined, though it was softened by subtle sporty and après ski references that relaxed its traditional structure.
Sport coats were rendered in fine cashmere with double faced finishes, while functional outerwear balanced practicality with sculptural detail. Eveningwear reinforced Purple Label’s long standing focus on craftsmanship and form.
Handmade belt buckles and silver jewelry by Neil Zarama of the Chiricahua Apache Nation appeared across both collections. Created through Ralph Lauren’s Authentic Makers program, the pieces highlighted the brand’s ongoing partnerships with artisans practicing heritage craft techniques.
A global front row
The audience reflected the global reach of the brand, with guests including Nick Jonas, Tom Hiddleston, Liam Hemsworth, Colman Domingo, Henry Golding, Mark Lee, Tony Leung, and Kento Kaku, among others.
FW26 ultimately presented a complete portrait of the Ralph Lauren menswear lifestyle. It was a confident statement from a designer nearing six decades of influence, offering a clear view of a brand that continues to define American style by allowing it to evolve naturally.
Courtesy Ralph Lauren
Special thanks Visions and Expressions
