The Best Men’s Shows from Fashion’s Hottest Brand Right Now

A power shift at the top of fashion’s global ranking

Saint Laurent is officially the hottest brand in the world. The French fashion house, under the creative direction of Anthony Vaccarello, has claimed the top spot in the Lyst Index’s Q3 2025 ranking, surpassing Miu Miu and Loewe to become the most searched and in-demand label of the season.

Now, let’s take a look back at the standout menswear shows from the hottest name in fashion right now.

For the past two years, Miu Miu and Loewe have dominated the fashion conversation, alternating between first and second place in Lyst’s global ranking. This quarter, however, Saint Laurent jumped two positions to reach number one for the first time, a milestone that reflects both Anthony’s growing influence and a broader shift in how consumers are dressing.

The brand’s success this year is tied to the resurgence of what the industry calls “boom boom” fashion. Defined by sharp tailoring, glossy fabrics, and a sense of cinematic allure, it has been Saint Laurent’s signature throughout Anthony’s tenure.

The label’s recent collections, particularly in menswear, have reinforced this identity with remarkable consistency. Alongside its signature boots and micro bags, the Saint Laurent loafer, dubbed “Le Loafer”, has become one of the most in-demand items of the season, second only to Havaianas flip-flops, which saw a 34% increase in searches.

Among these competing trends, Saint Laurent’s menswear collections stand out for their clarity of vision. In recent years, Anthony has sharpened the male silhouette with remarkable discipline. The collections are known for their muted color palette, high-waisted trousers, and fluid shirts that carry an almost sensual quality.

Photos courtesy Saint Laurent